In 2013, during the annual LA Screenings—a pivotal event where international broadcasters evaluate upcoming U.S. television content—both Channel 4 and Channel 5 from the UK exhibited a cautious approach towards acquiring American programming.
This shift indicated a strategic reevaluation of their content acquisition policies, focusing more on original and diverse programming to cater to their audiences.
Channel 4, under the guidance of its long-term U.S. acquisitions and co-productions consultant, Crispin Leyser, had previously secured popular American series such as “Homeland,” “Fargo,” “New Girl,” and “Brooklyn Nine-Nine.” However, by 2013, the channel began reassessing its reliance on U.S. imports, aiming to balance its offerings with more homegrown content.
This strategic pivot was underscored by Leyser’s departure in early 2025, after a 17-year tenure, reflecting the channel’s evolving content strategy.
Similarly, Channel 5, under the ownership of Richard Desmond at the time, recognized the significance of U.S. dramas in its lineup. Desmond emphasized the importance of attending events like MIPCOM and the LA Screenings to secure quality American content.
The channel acknowledged the need to diversify its programming. In 2013, Channel 5’s Director of Programming, Ben Frow, announced a strategic shift to include shows from other countries, such as Canada, Ireland, and Australia, moving away from an over-reliance on American imports.
This trend among UK broadcasters during the 2013 LA Screenings highlighted a broader industry movement towards content diversification.
By reducing dependence on U.S. programming, channels like Channel 4 and Channel 5 aimed to offer their audiences a richer blend of domestic and international content, reflecting varied tastes and cultural narratives.