Andrew Robertson and Henry Imbert Launch Entertainment Indie Nice

Producers Andrew Robertson and Henry Imbert announced the launch of their new independent production company, Nice, with the aim of developing original scripted and unscripted projects for both UK and international audiences. The move brought together two experienced creatives with a shared vision for bold, distinctive storytelling across television and film.

Robertson, who previously worked as a producer at companies including Cuba Pictures and Left Bank Pictures, has a strong track record in scripted drama. Imbert, meanwhile, built his reputation across development and production roles, with experience spanning factual and entertainment programming. Their combined expertise positioned Nice to operate at the intersection of genres, appealing to a broad range of broadcasters and platforms.

The company’s launch came at a time when demand for high quality content was booming, with traditional broadcasters and global streamers alike competing for standout ideas. Robertson and Imbert positioned Nice as a creative hub capable of nurturing original voices while also delivering commercially viable programming. Their stated mission was to balance innovation with accessibility, ensuring that projects resonated with both critics and audiences.

Early development plans at Nice included scripted dramas with a strong emphasis on character driven storytelling, as well as factual entertainment formats designed to appeal to younger viewers. The founders indicated that they would look to collaborate with both emerging and established talent, highlighting the company’s ambition to become a trusted partner in the industry.

In announcing the venture, Robertson and Imbert emphasised their desire to build a company culture based on openness, collaboration and a willingness to take creative risks. They described Nice as not just a production company but a creative community, one that would empower writers, directors and producers to tell stories that might otherwise struggle to find backing.

Industry observers noted that the formation of Nice reflected a wider trend of experienced producers leaving established companies to form nimble, independent outfits. With the explosion of commissioning opportunities from streamers and international broadcasters, smaller indies have increasingly found space to thrive alongside larger production houses.

For Robertson and Imbert, the launch of Nice marked the beginning of a new chapter in their careers, offering them the freedom to pursue projects aligned with their personal creative ambitions. Their backgrounds in both drama and entertainment gave the company versatility at a time when commissioners are seeking fresh voices across multiple genres.

By establishing Nice, Andrew Robertson and Henry Imbert signalled their intent to make a meaningful contribution to the UK’s independent production sector. With a focus on originality, collaboration and ambition, the company entered the market with the potential to develop programming that would stand out in an increasingly crowded landscape.