Virgin Media To Launch Dedicated 4K Channel; Picks Up UK Rights To ‘Shut Eye’, ‘Masters Of Sex’ & More
Virgin Media has announced plans to launch the UK's first dedicated 4K channel, Virgin TV Ultra HD. Ahead of the launch, Virgin Media has agreed a wide-ranging deal with Sony Pictures Television for a number of U.S. scripted series from their distribution catalogue. They have picked up first run rights to Shut Eye and The Art Of More, neither of which has previously aired in the UK; and linear/repeat rights to House Of Cards, Masters Of Sex and StartUp. Notably, Masters Of Sex was dropped by Channel 4 in 2016 and its final two seasons never aired in the UK. 
The second season of Crackle's drama series StartUp will receive its UK premiere on Amazon Prime Video UK on Friday September 29th, when all ten episodes will be available to stream.