Acquisitions Scorecard

An acquisition scorecard in television is a strategic tool used by broadcasters, streaming platforms, and media companies to evaluate and track the performance of acquired content.

It helps decision makers assess whether a purchased show, film, or series meets business objectives such as audience engagement, ratings, return on investment, and brand alignment.

The scorecard typically includes various metrics, such as viewership figures, demographic appeal, critical reception, and advertising revenue generated.

For subscription based platforms, it may also measure subscriber retention and acquisition linked to specific content.

By analyzing these factors, networks and platforms can determine whether a show justifies its licensing costs, warrants renewal, or aligns with their broader programming strategy.

An acquisition scorecard often helps media executives make data-driven decisions on future content investments.

If a particular genre or type of show consistently underperforms, the company may pivot its acquisition strategy to target more promising content.

If a show exceeds expectations, it may lead to negotiations for extended rights or even the commissioning of similar original programming.

This tool ensures that acquisitions contribute positively to a company’s overall content portfolio and financial success.