All 4 Acquires ’30 Rock’ In Deal With NBCU, Bringing Season 7 To UK For First Time

Channel 4 has agreed a deal with NBCUniversal International Distribution to acquire all seven seasons of NBC’s cult comedy 30 Rock, created by Tina Fey, for All 4. The show’s first two seasons are available on the VOD service as of today, while the remaining seasons will arrive “at a later date.”

This will mark the first time that UK viewers have had a chance to view the show’s seventh and final season, short of buying the DVDs. As TVWise exclusively reported at the time, Comedy Central UK – who had served as the first run UK home for the series – opted not to acquire the final season, leaving it without a UK broadcaster

In addition to giving All 4 all seven seasons of 30 Rock, Channel 4’s wide-ranging deal with NBCUniversal International Television Distribution including a license extension for Brooklyn Nine-Nine, with E4 picking up the UK rights to the show’s upcoming sixth season.

Created by Tina Fey, 30 Rock follows Liz Lemon as she performs her duties as the showrunner of the (fictional) NBC series TGS, all while contedning with her crazy cast members and a team of eccentric writers, not to mention Kenny, the former NBC page; and network executive Jack Donaghy. The comedy series is produced by Universal Television and stars Tina Fey, Alec Baldwin, Tracey Morgan, Jane Krakowski, Jack McBrayer, Scott Adsit, Judah Friedlander and Kristen Schaal. Seven seasons aired on NBC between 2006 and 2013.

This is the second wide-ranging deal that Channel 4 has struck to give All 4 the complete series run of a cult US comedy in the past year. They inked a similar deal with Sony Pictures Television for all six seasons of the NBC-turned-Yahoo comedy Community. All 4 also holds exclusive UK rights to TBS’ comedy series Search Party. “30 Rock is a must-watch and we’re thrilled to have it kick-start our 2019 schedule”, said All 4 Managing Editor Charlie Palmer. “All 4 is fast becoming the go-to place for great comedy and 30 Rock is a fantastic addition.”