ITV Orders Stephen Mulhern Fronted Game Show ‘Go For It’

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Stephen MulhernITV has given the green-light to Go For It, a new “skill based” game show fronted by Stephen Mulhern, TVWise has learned.

Hosted by Mulhern, Go For It aims to discover the weirdest and most unique skills that our nation has to offer, such as recognising 30 types of wood whilst blindfolded simply by smell alone, and then put them to the test. Each of the challengers will get the chance to show off to the nation and get £1000 in cash if they successfully complete their unusual skill on air.

The game show is based on Talpa’s Challenge Me! format, which has already been produced in USA, Netherlands and Ukraine. ITV Studios’ Potato are producing, with Michael Kelpie, Martin Scott and Rachael Parker serving as the executive producers.

“This is a show in which we could discover people’s most unbelievable talents. OAP’s cracking walnuts with their eyelids to teenagers identifying brands of toilet paper by taste alone”, said ITV’s Commissioning Editor for Entertainment Asif Zubairy, who commissioned the series alongside ITV’s Head of Comedy Entertainment Peter Davey. “Until now there hasn’t been a televisual forum to display these skills. With Go For It, there is now – I can’t wait.”

While Michael Kelpie, Executive Producer and Managing Director of Potato, added: “Go For It is exactly the type of entertainment show I loved watching as a kid. I am so excited about this series. – excited to be making it and I can’t wait to get comfy on the sofa at home with my family and watch the amazing skills and weird talents that people have from all across the UK.”