Raydar Media Lines Up Sales For ‘Reggie Yates: Extreme South Africa’, Inks Distribution Deals With Sundog Pictures

Reggie Yates RussiaAhead of MIPTV, Raydar Media has lined up a slew of sales for BBC Three’s investigative series Reggie Yates: Extreme South Africa.

The independent distribution company set up by Alison Rayson in 2013 has licensed the three-part series to Australian public broadcaster ABC, NRK in Norway, YLE in Finland, UR Sweden and DR in Denmark.

Off of the back of those sales, Raydar Media is extending its relationship with Extreme South Africa producer Sundog Pictures after agreeing a distribution deal for follow up Reggie Yates: Extreme Russia, which will see Yates investigating every facet of Russia from the country’s Far Right Nationalists to yje gay community as well as an in-depth look at Siberia. The two companies are also collaborating on further entries in the Extreme franchise, which are now in development.

“Reggie is a unique voice in immersive documentary – he is warm, curious and challenging all at the same time”, said Johnny Webb, Managing-Director of Sundog Pictures. “The Extreme series is shaping up to be a staple for international TV as we look to the third series.”

In addition, Raydar Media has inked a range of distribution deals for other Sundog Pictures produced series including £999 Weddings and BBC Two’s two-parter which goes behind the scenes at Edinburgh Airport. Raydar will launch these Sundog productions, including Extreme Russia, to international buyers at MIPTV next week.

“Reggie Yates: Extreme South Africa has already proved very popular with broadcasters around the world with Buyers quickly committing to the series after screening at MIP Doc last year”, added Alison Rayson, Raydar Media’s Founder and Managing-Director. “The second series is equally as compelling and with Russia in the spotlight and in the news globally audiences will get to see facets of Russian society that will surprise as well as shock them.”