LOVEFiLM – the Amazon owned streaming service – has inked a deal with Channel 4’s 4onDemand (4oD) that will give members of the streaming site on-demand access to episodes of such shows as The Inbetweeners, Shameless, Friday Night Dinner, Father Ted, Peep Show, Drop The Dead Donkey and The I.T. Crowd. This deal is the latest in a long line of content deals that LOVEFiLM has struck in recent months. The streaming service has previously inked deals with DHX Media, Aardman, Miramax, Twentieth Century Fox, NBCUniversal, Sony Pictures Television, Warner Bros., ABC, BBC, Studiocanal and Entertainment One (eOne).
Speaking of the deal, Jim Buckle, Managing-Director of LOVEFiLM, said: “Our TV offering has gone from strength to strength and this deal will bring even more iconic British content to the service. We’re proud to offer more diverse and exciting instant television programming to our members than any other subscription service.”
While Sarah Rose, Director of Commercial & Business Development at Channel 4 added: “We’re very proud of our rich archive of shows on 4oD and we’re delighted to find another platform for many of them on LOVEFiLM. Our growing mix of classic comedy, drama and documentary spanning 30 years of broadcasting, complements LOVEFiLM’s already diverse range of great programmes and films.”