History, following on from a record breaking year in 2011, posted year-on-year ratings gains of 35%. Bio almost matched those results, posting year-on-year gains of 34%. The success of History was equalled in both Poland and South Africa, with both territories reporting recor breaking ratings figures. In Poland, History – buoyed by the success of Pawn Stars – posted impressive growth of 219%. In South Africa, where Storage Wars proved to be a big hit, the channel posted ratings gains of 45%. Also in South Africa, A+E’s Crime & Investigation Network moved to pole position in the Factual section of the MultiChoice EPG, increasing its ratings 32% in the last quarter of 2012.
Speaking of the rating growth, Tom Davidson, Managing Director of A+E Networks UK, said: “With such impressive ratings the real challenge will be to break our records again, but I believe we have the right team and the right content to continue our impressive growth.”
While Adam MacDonald, VP of Programming at A+E Networks UK, added: “A+E Networks UK offers audiences a unique viewing experience with quality factual entertainment programming across our full portfolio of channels. History is the fastest growing factual channel in the Pay TV world and is now the second most popular in the factual genre. Our most popular franchises Storage Wars and Pawn Stars regularly feature in the top 5 programmes in all of Pay TV in their premiere slots. Our entire portfolio is enjoying record growth and with fantastic new series coming up in the schedules including Miracle Rising: South Africa and Counting Cars on History, Dance Moms on BIO and Gangs of Britain with Gary & Martin Kemp on Crime & Investigation Network we fully expect 2013 will prove even more popular with our viewers.”