The Fall has suffered from another ratings decline.
The third episode of the BBC Two drama’s second season pulled in a average overnight audience of 2 million viewers and a 9% share.
With heavy competition from ITV’s I’m A Celebrity Get Me Out Of Here, the Gillian Anderson fronted show lost some 200K viewers or 9% from last week’s episode, which was watched by 2.2 million viewers.
Season-to-date, the show’s six episode second season has been averaging an overnight audience of 2.2 million viewers, which, while down on the average overnight audience for season one (3.3 million), is still up by more than 50% on the slot average.
It’s worth noting that The Fall has seen a big uplift from time-shifted viewing, with the ratings for the second season premiere jumping by 40% in consolidated. That, coupled with the heavier competition that the show has been facing since its second episode, recently prompted BBC insiders to suggest to TVWise that more than 50% of the audience may be watching via time-shift or catch up in the weeks ahead.
Elsewhere at 9pm last night, the final episode of BBC One’s Life Story pulled in 2.8 million viewers and a 12% share; ITV won the slot with I’m A Celebrity Get Me Out Of Here managing 8.7 million viewers and a 38% share; Channel 4′s 24 Hours In A&E was watched by 1.7 million viewers and a 7% share; while Channel 5′s Britain’s Bloodiest Dynasty averaged just under a million viewers.