Simon Andreae & Sony Pictures Television Launch Production Company Scarlet Media

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Former Discovery exec Simon Andreae has joined forces to launch Scarlet Media, a new production company that will be based out of London. Sony Pictures Television holds a majority interest in the company and will distribute its output internationally.

Scarlet Media will develop and produce original factual and factual entertainment formats, with series and one-off specials, for UK and international broadcasters. Simon Andreae, who was previously SVP of Development and Production, West Woast, for Discovery’s US network, is the Managing Director of the prod co and will report to Andrea Wong, Sony Pictures Television’s President of International Production.

“SPT is the perfect fit because the scale is so global but the structure, so personal”, said Simon Andreae. “Scarlet Media will combine the best of British and American non-fiction sensibilities, producing the sort of smart, spicy content at which the Brits excel but on a scale and with the sheen for which US producers are rightly celebrated.”

While Wayne Garvie, Chief Creative Officer, International Production, at Sony Pictures Television said: “Simon has an utterly unique mind, one that has produced and commissioned some of television’s most innovative shows on both sides of the Atlantic. As a global production business we are constantly building up our creative capital to meet international demand, so partnering with proven leaders in their field is pivotal to our growth strategy.”