It’s official: The Closer spin-off Major Crimes is a hit for Universal Channel.
The second season premiere of the drama series, which originally aired on Monday August 5 at 9pm, attracted a series high of 0.232 million viewers. Those figures, in addition to being well above the slot average and ranking as the number one programme on Universal Channel that week, are up slightly (1.3%) from the season 1 premiere of 0.229 million viewers. The ratings for the season two opener are also up by 28K viewers or 14% on the figures for the season one finale (0.204 million viewers) and outperformed the season one average of 0.180 million viewers by 29%.
The ratings bump for the series comes after Universal’s aggressive advertising campaign for the first season and a number of repeat plays between the first and second seasons. It was also noted to me by insiders that of all of the channel’s new acquisitions over the past two years Major Crimes is the only to have grown its audience beyond the figures for its series premiere (though, admittedly, they are hoping Bates Motel will equally successful). The strong ratings for the premiere episode of the show’s second season come shorty after TNT renewed Major Crimes for a third season.